Beard Papa's

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This cream puff bakery located on the pedway level of Block 37 is part of a Japanese chain named after founder Yuji Hirota’s (bearded) grandfather. The chain has amassed a cult following with more than 300 stores across Asia, Australia and the Americas, though this is Chicago's first. The star of the menu is the cream puff, a crunchy puff pastry filled with all-natural custard, whipped cream or ice cream. Choose from original, Callebaut chocolate-dipped eclair or cookie crunch puffs (that last one has actual sugar cookies baked into the dough) filled with chocolate custard, vanilla custard, strawberries and cream, or any number of Haagen-Dazs ice cream flavors. From time to time, a special flavor such as green tea, pumpkin or caramel will make a brief appearance. (Bead Papa's usually sends out word via Twitter, and they're gone within hours.) Offerings outside the cream puff genre include mochi ice cream, cheesecake, molten chocolate cake, mango ice, Haagan-Dazs frozen smoothies, and Illy coffee and espresso.

Beard Papa's is located at 108 N. State St. in Chicago's The Loop Neighborhood