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This South Loop store openes June 21 with urban flair to spare, stocking a range of sneakers, T-shirts and sportswear for men, women and teens. And there's no question two forces behind this store know a thing or two about what to put on your feet: Lavelle Sykes is well-known for his stylish sneaker shops Self-Conscious and EnCore, while co-owner Bobby Sykes plays b-ball for the Milwaukee Bucks. They're aiming for this venture to cast a wider net, offering everything from running shoes for weekend joggers to aerobic shoes for gym-goers -- though sneaker enthusiasts can still get their fix by designing custom kicks with in-store service SuccezZ Labs. A black-tiled denim bar caters to guys only, with pairs from Levi's all the way up to more luxe labels like True Religion. A line of 18 different T-shirts featuring positive messages like "Will work for success" will change seasonally, and a lounge area equipped with magazines, a DJ and Sony Playstation might just convince you to stay a while.

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South Loop stores, Chicago stores, Apparel and accessory stores, Athletic wear stores, Shoe stores